Many girls want to craft, create and learn about STEM.


PERSONAL PROJECT


THE CHALLENGE

Today, there is a big pink and blue divide in the toy section. Craft and creativity toys are designed to appeal to girls. STEM (science, technology, engineering, math) toys are designed to appeal to boys. 

DESIGNED FOR HER

Our toy kits are designed for both girls and boys, and they develop the creative and logical sides of the brain.

Girls love making things that they can really use. By building unique nightlight houses, talking stuffed animals and animatronic tails, girls are able to take STEM knowledge and apply to real uses.

Wondernik kits encourage creativity and self-expression through clay modeling, sewing and drawing. They also help develop analytical thinking skills through building circuits that light up, make sounds and move. 

 

THE RESULTS

We are currently in manufacturing mode. Wondernik prototypes received an Editor's Choice Award and World Maker Faire and we were selected as one of the 'Top 5 Toys at CES' by TechCrunch.

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Collective members: Yvonne Lin + Tara Marchionna